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8   STEVE BALLMER


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President, Microsoft Corp. (last year No. 1 with Gates and Myhrvold)
NET WORTH $10.7 billion
AGE 42
ADDRESS www.microsoft.com
BIO Ballmer is notorious in the technology industry for his blunt, aggressive style. He is known for his high decibel level over the phone and his "high bandwidth" relationship with his boss, Bill Gates. While Gates is more visible, Ballmer's influence is apparent in everything Microsoft does. He is the behind-the-scenes tactician, the arm twister and deal closer. The circumstances of how he met Gates are well worth keeping in mind: both were at Harvard in the 1970s when they went to the movies to see the male predatory classic, A Clockwork Orange.
1998 POWER PLAY Since Gates hired him in 1980 to help with the business side of his 30-person software start-up, Ballmer has been Microsoft's sergeant at arms. That position was formally recognized in July when Ballmer was named Microsoft's president and heir apparent. His appointment comes at a tumultuous time. Because of antitrust proceedings, Microsoft has been trying to at least look as if it's playing nice for the Department of Justice. But the promotion of Microsoft's No. 1 bulldog was seen by some as a curious PR move.
PLACE YOUR BETS Microsoft stock isn't a bad addition to any portfolio. For more see No. 1, Bill Gates.

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